Did you purchase advertising space on the USA Today website, but the ad ran elsewhere?

If so, you may be entitled to monetary compensation.

Why Would I Be Entitled To Compensation?

According to recent reports, publishing company Gannett Co. (“Gannett”) – owner of USA Today as well as local news outlets in 46 U.S. states – provided inaccurate information to advertisers for nine months, misrepresenting where billions of ads were placed. As a result, between May 2021 and March 2022, advertisers believed they were advertising on the flagship USA Today website, but actually purchased space on one of its many local outlets (or vice versa). This is called “domain spoofing,” which is a common type of phishing scam in the ad tech industry that allows a publisher to perpetrate ad fraud by disguising themself as a premium publisher on an ad exchange.

If you purchased ad space from Gannett at any point since May 2021 and believe you were affected by domain spoofing, we would like to speak with you.